Four questions to help you decide if you should drop a LinkedIn Connection

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Four questions to help you decide if you should drop a LinkedIn Connection

Sometimes you need to consider specific people and decide whether they should stay in your LinkedIn network.

Now why you might want to do this is up to you. I’ve talked recently about my changing opinion on being an open networker – read it here (The reason why I have decided to shrink my LinkedIn network) and additionally I wrote about making broad decisions about potentially getting rid of groups of connections (How to Create a More Focused and Profitable LinkedIn Network). But what about making a judgement on specific individual connections?

I think it is as important to keep your LinkedIn network up to date with your current business practices. If you change sectors, win a client, lose a client or generally have an experience that makes you think

‘hmmm, maybe they are no longer relevant, or in line with, my best business interests’

you might then consider dropping the person from your network.

And not just them – depending on the reason you are dropping them you might want to remove everyone in their company. Remember that your status updates go to all your first tier connections as a minimum so if even one person in a company is connected with you then they might see your update which they can then share with their network or simply tell the other person about.

At the end of the day do remember that if you post something on the internet people will see it and honestly you can’t fully control who will see it. All you can do is make it a little more unlikely that someone will see it!

So here are four questions you might want to consider when considering if you should stay connected to someone on LinkedIn:

  1. Are they relevant to your business interests?
  2. Do you want to be associated with them?
  3. Do you want them seeing your status updates?
  4. Do you want them to be able to view your connections?

If they aren’t relevant to your business interests but they seem like nice people then maybe follow them on twitter, invite them on Facebook or some other social media. I’d recommend keeping your LinkedIn network business focused.

Say you decide that, having done business or spoken to the person, that they are a real jerk do you really want to show the business world that you associate with that sort of person? Guilt by association is a reality.

This needs to be considered especially if you shift your business focus and become rivals or competitors in some fashion. You don’t want them easily seeing all your clever marketing!

Yes you can hide your connections but it’s an all or nothing option. If you hide your connections from one person it hides them from everyone. That goes against the spirit of LinkedIn for me and if I don’t want someone easily being able to see who I am connected to then I’ll drop them.

It’s a choice you have to make but why should everyone suffer because of one person? Equally why should you network be cluttered by people who are no longer business relevant or individuals you want to associate with?

Take action and prune as necessary!

Until next time, be successful;

Stephen Hart
Development Specialist,


When sales meets social media on the football field

When sales meets social media on the football field

This blog started off life on LinkedIn as a discussion around whether cold calling was dead. (Killed by social media) It’s a discussion that has generated a lot of interest and debate with supporters for both yes and no.

Then there’s me and those like me who believe in a combined approach – cold calling and social media development combining to create the most powerful business development solution.

I chipped in with my thoughts and there was a degree of approval and support and then I explained my position using the following analogue and there was a loud chorus of approval including people sending me private messages saying they loved it.

So always being willing to be responsive to what works I thought I’d share my thoughts with the Edenchanges blog readers – I hope you enjoy it as much as the LinkedIn crowd did.

Sales and Social Media – one way to think of it is…

The whole sales vs social media debate can be thought of as planning to win a football match (I take a slight risk here as I’m no football fan!)

In that analogue social media is the equivalent of training your team, picking good players and getting them on the pitch in the right formation. 

If it’s really good social media activity then it might even be like taking a few pot shots at the goal or passing the ball around a little. 

Business development calls (cold calls if you want to call them) are the equivalent of actually playing with intent, working your formation, tackling and dodging the opposing team and hammering the ball in the back of the net. 

So…it seems to me that you do your social media bits and bobs and then play full out on the phone to get the ball in the back of the net! 

As I said at the beginning I’m no football fan but surely playing like that is the right way to play to win?

A challenge was then raised when I posted the above on LinkedIn (and a fair one I must say) when a person asked

Like the analogy Stephen – but for most, don’t the shots constantly hit the corner flag?!

To which I replied

That’s okay – if I remember my football correctly a corner can be developed in to a winning position to have another shot at goal – if done properly a score will follow!

The point was well taken by the other gentleman and several other people also commented positively.

The whole discussion indeed was very interesting and I think the consensus was clearly in favour of a mixed approach. The only challenge to ‘cold calling’ was really the difference in perception between making a traditional ‘blind call’ and a modern ‘researched call’.

As one person put it

If you are a specialist in your market, have done extensive research on a company, got key intelligence they are hiring, leveraged contacts to name drop, genuinely have a network that can add value and pick up the phone to proactively reach out to this decision maker and make contact for current or future needs – is it still a cold call? If so then YES cold calling lives on.

So blend your approaches, take a modern, intelligent route to market and boot the ball into the back of the net!

Until next time; good luck scoring!